It looks like you may be asking about a business plan or strategy for a company called "doo.tours." However, without specific context about what "doo.tours" is or what industry it operates in, I'll provide a general guide on how to create a strategic for a tour or travel-oriented business. If "doo.tours" refers to something else, please provide more details.

To develop business plan for a tour company, here are the essential steps you might consider:

### 1. Business Description
- **Name and Business Structure**: Detail the official name and the legal structure of the business (e.g., LLC, partnership).
- **Mission Statement**: Define what doo.tours aims to accomplish and its primary goals.
- **Vision Statement**: Outline the long-term vision of where you want the company to go.
- **Objectives**: Specific, measurable goals for the near future (1-3 years).

### 2. Market Analysis
- **Target Market**: Identify who your customers are (e.g., adventure tourists, luxury travelers, eco-tourists)
- **Market Needs**: Assess what specific needs your tours meet.
- **Competitive Analysis**: Research competitors and identify what sets doo.tours apart (unique selling propositions).

### 3. Services Offered
- **Tour Packages**: Detail the types of tours and experiences offered.
- **Customization Options**: If applicable, describe how clients might tailor their experience.
- **Pricing Strategy**: Outline pricing and explain why this strategy is competitive yet profitable.

### 4. Marketing and Sales Strategy
- **Branding**: How will doo.tours present itself (logo, slogan, and overall brand)?
- **Marketing Channels**: Utilize social media, SEO, email marketing, partnerships, etc.
- **Sales Techniques**: Direct sales, online booking platforms, travel agency partnerships, etc.

### 5. Operational Plan
- **Location**: Where will the business be based and operate?
- **Supplies and Equipment**: Identify what's needed to run the tours (vehicles, safety gear, etc.).
- **Staff Requirements**: Detail the type and number of employees needed (guides, customer service, marketing).

### 6. Financial Plan
- **Startup Costs**: Calculate initial investment needed (licensing, equipment, marketing).
- **Revenue Projections**: Estimate earnings based on pricing and expected sales volume.
- **Break-even Analysis**: Determine when doo.tours is expected to start making a profit.

### 7. Risk Assessment
- **Risks and Challenges**: Identify potential risks (e.g., seasonal fluctuations, regulatory changes).
- **Mitigation Strategies**: How will these risks be managed or mitigated?

### 8. Milestones
- **Timeline**: Set key milestones for the business to achieve (e.g., launch date, first 100 customers).

### 9. Appendices
- Include any additional relevant data, charts, or images that assist in understanding your business plan.

### Implementation
Once the plan is outlined, focus on the implementation:
- **Website Development**: Create a visually appealing and user-friendly site.
- **Partnership Development**: Forge relationships with hotels, local attractions, etc.
- **Customer Service Excellence**: Train staff to provide excellent service.

### Evaluation and Adjustment
- **Feedback Mechanisms**: Incorporate customer feedback to enhance services.
- **Regular Reviews**: Regularly assess business performance against the plan and adjust as necessary.

By following these steps, "doo.tours" could position itself as a competitive and successful entity within the travel and tourism market. Thoughtful planning, combined with agile management, will be key to navigating the complexities of the tourism industry.